What is Enik ?
Enik is a Turkish word meaning puppy and kitten.
What will Enik App do ?
Enik App is going to;
make animal adoption in a easier and safer environment,
find lost animals faster and easier with special features,
& minimize the problems faced by animal owners with sections such as;
mate finding, pet friendly locations, clinics, pet parks & many features.
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Enik App
Project 1
#satinalmasahiplen #adopt
Enik app doesn't support the sale of pets and refuses to incorporate those actions. As #TeamEnik, we sincerely want to animals to be adopted as free of charge with Enik. The fact that our cute friends are an industry makes us very unhappy. For this reason, legal proceedings will be initiated against every user who has exhibited such bad behavior in our application, according to the regulation in our User Agreement.
#kosulsuzsevgi #unconditionallove
Enik App makes it safer for our pets to find a mate. You can search according to your criteria, see other posts near to your location, and you can easily contact with the other users.
#kayipEnik #lostEnik
Enik App was inspired by pets that cannot be found on social media. We know the importance of reaching the right audience instead of a large audience. That's why, thanks to the Emergency Notification, (only available in Enik App) missing animals is shared with Enik users who is nearby. We deliver the users' feedback to the pet owner as quickly as possible.
Abstract
The aim of this project is to solve some problems faced by animal owners who live in cities and problems faced by animals. Today, due to the intensity of life and many other problems, the pursuits and needs of animal owners become a communication problem. Therefore, this project, which will be solved by Ui design through the mobile services we use every day to solve these communication problems, aims to eliminate many problems thanks to visual communication.
Concept Development
The aim of this project is to solve some problems faced by animal owners who live in cities and problems faced by animals. And some objectives of this project are; to contribute to making animal adoption in an easier and safer environment, to find lost animals faster and easier. Another objective of this project is to minimize the problems faced by animal owners with sections such as mate finding, pet friendly locations, clinics, pet parks and many improved features.
As a solution; We can consider an application, website, and social media account concepts in terms of providing quick access and extinguishing the communication problem. When we analyze the statics, we can see that number of people who are using mobile phones is increasing.
The survey (see Appendix) shows people doesn’t believe the efficiency of
social media for pets. According to the survey, most of the participants said that they social media isn’t a healthy way to solve their problems. Furthermore social media appeals to a large audience, making it harder to find the things they need.
One of the aims of this project is to ensure a quick return from the users. The most logical option to achieve this, is to create an application. This application is available and can be used anywhere and anytime. And allows users to get the fastest results.
Since entering a website is more difficult and slower compared to the application and because we will not be able to completely fulfill the availability we want to achieve with social media, the application will be the most accurate concept.
Design Explorations
Color Values
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Enik’s logo inspired from animals and letter “E”. Dog and cat paws used in the logo. Pastel colors associate with trust, calm and care. That’s why Enik’s branding colors are pastel.
Logo
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Enik’s logo inspired from animals and letter “E”. Dog and cat paws used in the logo. Pastel colors associate with trust, calm and care. That’s why Enik’s branding colors are pastel.
Background Usage
Project Planning
Gantt Chart
Critical Path Diagram
Project Tasks
Competitive Analysis
Medium
There are features about map and location in the project. For these features to be useable and efficient, the medium should be developing digitally. According to the aim and objective of the project, the fastest and most beneficial usage of the medium is the mobile application.
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People who live in cities spend most of their time on their phones. In case of emergencies or needs, users may need a fast and efficient feedback for their pets. Since it provides easier interaction, this is the most logical concept to provide information quickly in emergencies such as missing pets and so on…
Since it can be an application that can be used both at home and outside, the interaction of the users is crucial in this project. One of the goals is to help our users reach the information they want in the fastest and most effective way.
In every project, there will be challenges and rough patches. For this project, the challenge is to create a user-friendly, effective, and uncomplicated interface for the target audience.
Due to our audience, every user's usage can differ from one to another. And project needs to be developed all kinds of needs our target audience may have.
Audience & Language
The audience of this project is people who have pets, people who consider having a pet, and people who care and respect animals. Also, people who live in cities and want to ease the responsibilities of their animals.
This project will be in Turkish because there are not enough and efficient sources on this topic. Also, the survey was made with mostly Turkish people. Additionally, there may be a language option (English version) for immigrants or other ethnic groups who live in Turkey.
In this project, the visual materials will be created with a design model that is easy to perceive and does not strain eyes. Also, these design decisions, which will be structured according to user feedback, will be handled in a more minimal line.
An informal written language will be used because it does not take a very formal stance due to the subject and objectives of the project.
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References
Avciol, A. (2020). Evcil hayvanlar ve sahiplerinin karsilastiklari problemler [Google form]. Retrieved 2 December
2020, from https://docs.google.com/forms/d/1TZphsbPx_alnYvZwmHneqNgtcCfCFdqYFwJ-eZPIEpM/edit
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Agir, S. (2017). Mamazu (3.0.2) [Mobile app]. App Store.
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Bayri, M. (2019). Furry (1.4.3) [Mobile app]. App Store.
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Berber, B. (2020). Sen Pati (1.5) [Mobile app]. App Store.
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Catak, B. (2020). Goren Duyan (1.1) [Mobile app]. App Store.
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Cumberbatch, M. (2020). Missing Pets (1.4.5) [Mobile app]. App Store.
Denise Ict International Limited. (2020). Patievi (1.2.2) [Mobile app]. App Store.
Findfido Inc. (2017). PawBoost (3.1.1) [Mobile app]. App Store.
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Kicikoglu, D. (2016). Petle (1.0.1) [Mobile app]. App Store.
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The graphics on the pages has been created by the designer/author.
Appendix
Thank you!